SEO Migration Services — Keep Your Rankings

SEO migration services for companies changing domain, CMS, design or URL structure who cannot afford to lose the rankings they have. Most traffic drops after a relaunch are not bad luck — they are avoidable mistakes: broken redirects, lost metadata, orphaned pages, changed URLs with no mapping. We plan and run the migration so organic traffic holds, and recover it fast if anything slips.

Why migrations tank rankings (and how we prevent it)

A site move resets a lot of what Google has learned about your pages. If old URLs do not redirect cleanly to their closest new equivalents, the accumulated authority evaporates and rankings fall — sometimes 30–60% of organic traffic, sometimes for months. The damage is almost always preventable with a proper URL map, a 301 (never 302) for every old URL, and parity checks that confirm titles, content and internal links survived the move.

What an SEO migration covers

• Pre-migration crawl & baseline — a full inventory of current URLs, rankings, traffic and metadata, so we know exactly what must be preserved.
• URL mapping & redirect strategy — every old URL mapped to its best new target with a single 301, no chains, no dead ends.
• On-page parity — titles, headings, canonicals, hreflang, structured data and internal links carried over, not silently dropped.
• Launch QA — staging checks, then a post-launch crawl to catch anything that broke before Google does.
• Post-migration monitoring — Search Console and rankings watched daily through the volatile first weeks, with fast fixes if a page slips.

Types of migration we handle

Domain change or rebrand, CMS or platform replatform (e.g. to headless, WordPress or Shopify), HTTP→HTTPS, site redesign with URL changes, and consolidating several sites into one. Each has its own traps, but the discipline is the same: map everything, redirect with 301s, verify parity, monitor closely.

How we work

We run the migration as a checklist, not a hope. The redirect map is built and tested on staging before launch; we pick a lower-traffic window to go live; and a senior specialist watches the first weeks when ranking volatility is normal and fast intervention matters. You get the URL map, the QA report and a monitoring dashboard — not just a «done».

SEO migration pricing

Scope depends on site size and migration type. Exact quote after a free scoping call.

Who it is for

Companies about to rebrand, replatform or redesign and unwilling to gamble their organic traffic — and companies that already migrated, lost rankings, and need recovery. If a relaunch is on your roadmap, the cheapest time to involve SEO is before it ships, not after.

FAQ

Will we lose rankings during the migration?

A small, short dip is normal as Google re-processes the site. A done-right migration recovers within weeks; the large, lasting drops come from missing redirects and lost metadata, which is exactly what the plan prevents.

We already migrated and traffic dropped — can you help?

Yes. Recovery starts with a crawl to find broken redirects, lost pages and changed URLs, then a fix plan. The sooner after the drop, the faster the recovery.

How long does a migration take?

Planning and URL mapping: 1–2 weeks depending on site size. Monitoring runs through the first 4–6 weeks after launch, when volatility is highest.

Do you work with our developers?

Yes — we provide the redirect map and requirements, QA the staging site, and coordinate the launch with your dev team or handle the technical side ourselves.

Migration is a technical SEO discipline — see technical SEO, the broader SEO service, or start with an SEO audit.